What Do Your Scrubs Say About You?
By Joe Vasold, Co-Founder of L’Atelier Forte
Let’s just call it out—there are two camps when it comes to scrubs.
There’s the “they’re just scrubs, who cares?” crowd. And then there’s the “I just wear what everyone else wears” crew.
But what if your scrubs are saying more about you than you think?
In a world where medical professionals and sales reps are having deeper, more meaningful interactions with patients and customers, what you wear isn’t just background noise. It’s part of the conversation. And like it or not, your presence—how you walk into the room, how you’re perceived—plays a role in the impact you make.
At Forte, we think about those moments constantly.
We don’t design scrubs to keep up with the next trendy color drop. We don’t believe you need a different style for every day of the week. That’s fast fashion. That’s noise.
Instead, we ask: What do I want to communicate when I walk into a room?
And more importantly: What would the best version of me wear right now?
Because when you’re in a room where a patient is making a life-changing decision, or you're presenting a new technology to a team of skeptical surgeons, or you’re advocating for someone’s health behind the scenes—those are the moments that matter.
You don’t need 15 colors.
You need confidence. You need presence. You need to look like someone who doesn’t cut corners.
That’s why Forte keeps its collection tight and intentional. Every color, every seam, every pocket is built to serve one goal: help you show up at your absolute best when it counts.
We’re not just a product. We’re a brand built on the idea that exceptional is not negotiable. That your uniform should rise to the level of your commitment. That showing up in something that says “this is good enough” is not who you are anymore.
So yeah—maybe scrubs are just scrubs.
But if you're someone who gives a damn about how you show up in life, you know better.
Forte isn’t for everyone—and thats OK.
It’s for those of us who never stop at good enough.